Our
team

We are a team of sustainable design thinkers united on a mission to design out the world's waste.

A sustainable future

Mode Lab is first and foremost a place where experienced and talented designers work on solving the challenges of sustainable product development. We focus our business here in response to the twin challenges of social and climate catastrophes that are a consequence of our industrial age.

Sharing the experience

Ethics ground society in shared values and guide our collective actions. It is our ethical decision to apply humanistic thinking and computational tools to sustainability. We invite our partners to share in this experience.

Our foundational design ethics

Mode Lab is based in the Pacific Northwest, a
creative frontier for sustainable design thinking.

Respect community

Be inclusive, act locally where needed,
and empower others

Solve complexity creatively

Stay curious, embrace complexity, and
get the most out of the best tools

Strive for openness

Be transparent, maintain integrity,
and be accountable

People and planet, first. (Our Vision)

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How we work together

Evan Greenberg

Director of Emergent Technologies

Evan is a computational designer and researcher whose decision-making is driven by data: not as right or wrong, but always relative to the questions being asked.

Ronnie Parsons

Founder & CEO

Ronnie is a computational designer and business strategist using computational thinking to make sustainability more compelling, impactful, and obtainable.

Rob Bruce

Director of Design and New Ventures

Rob is an industrial designer and creative leader advocating for people and the planet by continually solving problems that improve our future, beautifully and sustainably.